Wooden deckchairs are not only comfortable to rest on, but can also be used for relaxation zones at all kinds of mass events. More and more often, organizers of music festivals, outdoor concerts and sports events decide to use them to create comfortable places to relax for participants. How do wooden deckchairs affect brand recognition and what are the benefits of using them?
Wooden deckchair with print - why is it worth it?
Wooden deck chairs with print They perfectly highlight the values that your company represents. How? By personalizing wooden deckchairs and placing your logo on them, you attract the attention of random passers-by and for longer. A logo printed on a wooden deckchair , thanks to the interesting, yet simple construction of this piece of furniture, stands out even in very crowded urban spaces or among mass events, such as fairs or outdoor events. Additionally, a properly arranged space around wooden deckchairs makes people involuntarily approach them to escape the noise that prevails around them. As a result, in silence, they better absorb the subtle and delicate messages that you send to them through your logo. In this way, you successfully acquire new customers who are more likely to become loyal customers.
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How does a wooden deckchair with a print affect brand recognition?
A wooden deckchair with a print has the advantage over other marketing tools that it stands out better in a crowded space, especially if it is placed in a strategic place. Thanks to this, the customer will not only notice you and your brand faster, but more importantly, you will be permanently embedded in their consciousness. By doing this, you shorten the time for your consumer to make a decision about choosing and buying a given product or service. In other words, you are more effective in convincing them to buy from you. Other advertising materials at fairs and outdoor events, such as roll-ups, stands or walls advertising your company or product, will quickly disappear in the crowd of often overwhelming stimuli. Therefore, choose a more subtle form of influencing the recipient, which is a wooden deckchair with your logo. It will allow you not only to stand out from the crowd, but more importantly, to permanently enter the consciousness of your customers and business partners.
How to create a printed deckchair?
To create a personalized wooden deckchair with your own print , follow the instructions below.
- Choose a lounger model - decide if you prefer the standard one wooden deckchair , or a version with additional functions, e.g. backrest adjustment.
- Design your print with professionals – prepare a graphic, logo or advertising slogan that you want to place on the material of the wooden deckchair . Be sure to rely on professionals who, unlike ready-made templates, better reflect the design on the final product.
- Choose your printing technique – print using sublimation, screen printing or UV printing, depending on your preferences and durability of the effect.
- Place an order – contact the manufacturer or company that personalizes wooden deck chairs and arrange details regarding the quantity and delivery date.
- Peel and use your wooden deckchair for marketing purposes – after printing and mounting the material on the wooden frame, the wooden deckchairs are ready for use and promotion of your brand.
How does comfort and convenience affect the purchase of a product/service?
During long events, such as festivals or sports matches, participants need a moment of rest. Wooden deckchairs offer a comfortable place to relax, chat with friends or simply admire the surroundings. Unlike traditional benches or standing tables, they provide greater comfort and freedom, which makes participants stay longer in the relaxation zones. This is especially important in the case of larger and multi-hour events such as trade fairs, because using wooden deck chairs in the sphere of leisure, you show yourself as an organizer who thinks about every, even the smallest aspect of the event, including the most basic needs of the participants of your event. Thus, the event participant is more willing to buy the products/services that you offer him. You go beyond just passing on knowledge, and in return provide a number of positive experiences that are well associated with your brand.
Wooden deckchair with print - a tool for business relations
Creating a chill-out zone with personalized wooden deckchairs , apart from attracting retail customers, also contributes to creating and strengthening various business relationships. How? By talking to your business partner on a wooden deckchair about the benefits of maintaining or establishing cooperation with you, surrounded by people attending your event, you show the numerous benefits of establishing a relationship with you. In this way, you make them understand that you have access to a wide range of recipients potentially interested not only in your offer, but also in entering into business with you. Additionally, by organizing your event, you show how successfully you run projects and, although your time is valuable, you have a moment to devote it to your (future) business partner. In this way, your B2B partner realizes that you are a hard-working and trustworthy person. Establishing business relationships on a wooden deckchair with your logo also has the advantage of showing yourself as a person open to interpersonal relationships and friendly. What's more, printing your logo on a wooden deck chair makes you more positively remembered by your business partner, which will have a better impact on the rest of the cooperation between you.
How to build a marketing atmosphere at a trade fair?
Wooden deckchairs add style and unique character to events. You can match their colors to the visual identification of the event, and even brand them with the logos of sponsors or organizers. Wooden models combined with greenery and atmospheric lighting create a pleasant, almost beach-like atmosphere, which increases the attractiveness of the entire event. In this way, you are promoting not only sponsors, but also your brand in a great way. The logo placed on the backrests will be visible in photos and videos of participants, and comfortable seats will make people willing to spend more time there. In this way Wooden deckchairs are becoming not only a practical but also an effective advertising tool.
How to easily and ecologically adapt a personalized wooden deckchair to the event theme?
Wooden deckchairs are lightweight, foldable and easy to transport, which means you can easily adapt them to the size and nature of the event. If necessary, you can quickly change the layout of the space, adapting it to changing conditions. What's more, wooden deckchairs are an ecological alternative to plastic chairs or other temporary event furniture. Made of high-quality wood and solid fabrics, they provide durability and comfort for a long time. What's more, choosing ecological materials shows your image as a company that cares about the environment.
How to influence the experience of participants through wooden deckchairs with print?
Relaxation areas with wooden deck chairs with prints they become a place for meetings, integration and regeneration before the next attractions. They create a space that is conducive to relaxation and improves the overall experience of participants, which translates into positive opinions about the event and the desire to return to subsequent editions. Wooden deckchairs with prints are also suitable for various types of events, such as:
- music and cultural festivals - especially in food zones, where participants can relax, experience art or simply taste local specialties;
- fairs and company picnics - wooden deck chairs they promote brands and sponsors in a phenomenal way;
- chillout zones at sports events - after noisy matches, event participants look for a secluded place to chill out, where they will regain strength for the next exciting matches or other sports competitions;
- product promotions and advertising campaigns - personalizing wooden deckchairs by placing a logo or the product itself makes them useful during various types of promotional campaigns. Your customers will notice them from a distance, which will make your message and brand permanently embedded in their minds. Thanks to this, you have a greater chance of selling your product or service.
- events on the beach or in urban spaces - wooden deckchairs are a natural element of both the beach and urban landscape. Their simple construction makes them a perfect fit for outdoor events such as picnics or open-air cinemas, which attracts crowds of people.
How to use a printed deckchair for an outdoor event?
Wooden deckchairs with print are an essential element of outdoor events. They provide comfort, aesthetics, functionality and additional marketing opportunities. Organizers who decide to use them not only satisfy participants, but also create positive associations with the brand and the event. The versatility of wooden deckchairs with prints makes them an investment for many seasons. They are becoming more and more popular year after year. When investing in wooden deckchairs, you are investing not only in an ordinary piece of furniture, but in the entire customer experience, which will pay off in the future. So don't wait and buy today personalized wooden deck chairs , which will help you acquire new customers and business partners at your upcoming outdoor event more quickly and effectively.
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